Minimum qualifications:

• Bachelor's degree or equivalent practical experience.
• Experience in recruitment marketing, employer brand or a related field.
• Experience in project or program management; working cross-functionally across a globally distributed organization.

Preferred qualifications:

• Experience in brand marketing, with an understanding of insight development, evaluation and expertise in crafting strategy, narratives, storytelling frameworks, and internal user campaigns.
• Experience with social media monitoring tools.
• A global mindset and ability to operate across disciplines, industries, cultures and scenarios, and to influence at multiple levels of an organization.
• Knowledge and understanding of Google’s products, mission, and brand.
• Excellent written and verbal communication skills, with comfort with copywriting and working in a fast-paced environment.
• Passionate for providing a magical candidate experience.

About the job

As a Talent and Employment Brand Program Manager, you'll drive how we share the magic of working at Google. You will leverage your program management skills and in-depth understanding of Google’s culture and the competitive hiring landscape to set the strategy for Google’s employment branding efforts.

You will partner with a cross-functional team of Googlers in People Operations to bring this narrative to life across every touchpoint of the candidate experience – in written and verbal communications and across our systems, trainings and more. Internally, you will partner with our Internal Communications and Diversity teams to ensure that every Googler feels connected to these branding efforts. Your passion and creativity, innovative thinking and ability to drive results will enable you to influence perceptions of work at Google and help us hire the next generation of technologists to advance Google’s mission.

Great just isn't good enough for our People Operations team (known elsewhere as "Human Resources"). We bring the world's most innovative people to Google and provide the programs that help them thrive. Whether recruiting the next Googler, refining our core programs, developing talent, or simply looking for ways to inject some more fun into the lives of our Googlers, we bring a data-driven approach that is reinventing the human resources field. You’ll play an essential role advancing a more diverse, accessible, equitable, and inclusive Google through our hiring, promotion, retention, and inclusion practices.

Responsibilities

• Work with global and localized teams to build employment branding strategies customized for local audiences and key communities, and strengthen Google's position as an employer of choice across the EMEA region.
• Lead innovation in inbound marketing techniques for online and recruitment channels.
• Produce deliverables for Google’s internal brand toolkit: including content strategies, print collateral, trainings, etc. 
• Partner with a cross-functional team to develop compelling stories that bring the magic of working at Google to life in a way that is authentic.
• Establish clear campaign metrics, track results, share return-on-investment and gather feedback often. Be able to update and influence stakeholders at every level of the organization.