Minimum qualifications:

• Experience in brand and performance marketing.
• Experience in transformational leadership.
• Experience working in competitive landscape and regulatory environment within the digital advertising industry.

Preferred qualifications:

• Experience in brand and performance marketing in the B2B and technology sector.
• Track record of driving an innovation agenda and data-backed decision making.
• Ability to think strategically about complex issues and provide thoughtful recommendations and action plans.
• Ability to operate in a fast-paced, dynamic environment and prioritize and manage multiple projects simultaneously.
• Ability to influence complex, matrixed and regional organizations and build strong partnerships across functions.
• Exceptional communicator and agile and creative problem solver.

About the job

Every year our Ads products and services help millions of businesses grow, build their presence online, and achieve their goals. As the Regional Vice President of Ads Marketing, you will help shape and define the direction for marketing and the vision of digital advertising across EMEA at Google. Serving as the marketing architect for businesses in EMEA, you will ensure that Google is the preferred advertising partner of new and existing customers. From driving thought-leadership to bringing insights to our ads product design and customer engagement, you will shape the perception, usage, and growth for our biggest business products in EMEA. While leading the ads marketing team covering 30+ markets in EMEA, you will build and nurture relationships with partners, ads product teams, ads sales and Marketing colleagues from EMEA.

Reporting to the Vice President of Marketing for EMEA, you will be a key partner to the Vice President of Global Ads Marketing and work directly with the EMEA President to help set the direction and strategy for Google’s broader Business organization.

Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.

Responsibilities

• Define, shape, and implement Google’s ads narrative, including the vision for "responsible advertising", in coordination with global marketing and EMEA cross-functional teams.
• Engage with regional leadership across various functions to influence the vision and roadmap of business customer experiences.
• Optimize and scale customer engagement marketing models in EMEA.
• Lead and partner with regional and local ads marketing teams and support them in building locally relevant Go-To-Market strategies.
• Partner with Sales, Finance, and Analytics leadership to measure and optimize EMEA Ads Go-To-Market marketing impact and investment.