Here at Aviva, we have an exciting opportunity to join our Customer Marketing, Data & Analytics team, in the role of Digital Marketing Technology Analyst.

The chosen post-holder will be part of a team at the heart of Aviva’s ongoing digital transformation, occupying a unique position supporting all business units and Aviva brands, both in the UK and in our overseas markets in Ireland and Canada.

Reporting into and supporting the Senior Marketing Technology Manager, the role focuses on optimising our Adobe Experience Cloud website tracking platform to identify, tag, and distribute business critical customer and traffic data. As a gatekeeper of Aviva’s web data, you’ll be providing the business with knowledge and insight into all online visits and interactions, collaborating with a diverse range of teams and stakeholders, and will be integral to most major Aviva digital initiatives.

Aviva introduced “smart-working” in 2020 and encourage flexible working; however, the successful post-holder will need to be based a commutable distance from our Norwich offices.

Duties & Responsibilities

• Working with stakeholders to understand their data needs and building solutions to capture these within the tag management solution

• Constructing and maintaining automated data feeds

• Collating and distributing digital KPIs

• Identifying online audiences for marketing campaigns

• Deploying and optimising third-party tagging to support customer campaigns

• Maintaining technical solutions deployed through the tag manager, e.g. online chat

• Liaising with internal data controllers to ensure legal and regulatory compliance

Skills & Experience required

• Positive, confident attitude, with excellent problem-solving skills

• Excellent communication and stakeholder management skills

• Prior experience working in a Marketing/Digital focused role would be preferred, matched with a passion for web and data-based technologies

• Experience with a recognised tag management and/or analytics solution (Adobe, Google, etc) is desired but is not a requirement

What will you get for this role?

• Annual salary of £25,000 to £35,000, depending on skills, location, experience and qualifications

• Generous defined contribution pension scheme

• Annual performance related bonus and pay review

• Holiday allowance of 29 days plus bank holidays and the option to buy/sell up to 5 additional days

• Up to 40% discount for some Aviva products through “My Aviva Extras” plus discounts for Friends and Family. (Some exclusions apply)

• Excellent range of flexible benefits to include a matching share save scheme

Working at Aviva

At Aviva, we’re people with a purpose. To be with you today, for a better tomorrow.

We bring this to life by ensuring managing risk is at the heart of the way we all work. We love people who do the right thing for our customers, and our colleagues. We want people who speak up, who take ownership, and who make good decisions.

The way we do this is important too, we’re all about our people – that’s you – so we can be pretty flexible. If you want to work from home some of the time or change your hours so you can pick up your kids or care for someone in your family, we’re very open to that. In fact, we don’t advertise roles as either part or full time, because we know each person has different needs, just as each business area has different needs. So, it’s up to you to discuss working hours during your interview.

We care deeply about being inclusive and that means we encourage applications from people with diverse backgrounds and experiences. We want our employees to bring their whole self to work and that starts with you.

We interview every disabled applicant* that meets the minimum criteria for the job. Once you’ve applied, please send us a separate email stating that you have a disclosed disability, and we’ll make sure we interview you.

We’d love it if you could submit your application online. If you require an alternative method of applying, please give Daisy Holmes a call on +44 7436 672007 or send an email to daisy.holmes@aviva.com.

*As defined in The Equality Act 2010*. By ‘minimum criteria’ we mean you should provide us with evidence which demonstrates that you generally meet the level of competence required and have the qualifications, skills or experience defined as essential to perform the role.