About this role

We’re the largest telco in the industry worth over £10bn in revenue, with over 20k employees and 34m customers - this offers enormous opportunities for our people and to be No. 1 in the market. Our Consumer Unit consists of three household brands - EE, BT & Plusnet, from which collectively we generate more revenue than any other part of BT. This gives us more potential and scale than ever before and it’s a phenomenal foundation to build from. All three brands are really important to our future strategy. BT, EE & Plusnet are unique and are more valuable to us as their own individual brands. 

There’s never been a more exciting time to join the Consumer Digital Team. We’re investing hundreds of millions of pounds into digital and transforming the way we work to create, not just the best digital experience in the telco market, but something that customers talk about as the best in the UK. 

In this job, you’ll be accountable for managing our Tag Management System, leading and developing a future proof data layer infrastructure to meet our business needs. You’ll also be designing specialised tagging solutions and developing a common implementation framework across our brands.

You'll have the following responsibilities

Implement tags and scripts across our digital platforms according to industry best practice

Develop and maintains the data layer across our digital estate based on business requirements

Supply specialised tagging solutions using tag management, including voice of the customer, digital analytics, marketing tags and session replay tools

Execute class-leading implementations of Adobe Analytics and Core Services through Tag Management Systems

Test and debugs Digital journeys to make sure tagging has been implemented correctly

Support Stakeholders to understand how tags fire and how data is being collected

Work with developers to implement tagging specs and work continually them to improve and handle any issues along the process

Audit the existing data collection setup, identifying gaps in tracking and processes, setup inefficiencies and identifying opportunities to improve data collection

Work with analysts in order to makes sure that management reporting, dashboards and analytics are accurate and validated

You'll have the following skills & experience

Proven commercial and developing experience with JavaScript, HTML, CSS

Working experience of Digital Analytics platforms - Adobe Analytics or Google Analytics/GA360

Experience working in a tag management system. (Adobe Launch preferred)

Ability to prioritise a complex mix of work and manage time effectively

Experience working with JIRA and Confluence

Familiarity with the Adobe Experience Cloud and Core Services such as Adobe Target or Adobe Audience Manager

Benefits

Competitive salary

25 days annual leave (plus bank holidays)

10% on target bonus

Life Assurance

Pension scheme 

Option to join the Healthcare Cash Plan or other benefits such as dental insurance, gym memberships etc.

50% off BT and EE mobile pay monthly or SIM only plans

Exclusive colleague discounts on our latest and greatest BT broadband packages

BT TV, including BT Sport and the NOW Entertainment membership, and 25% off NOW Sport, Cinema and Kids 

30% discount for friends and family on EE mobile pay monthly and SIM only plans

About BT

BT has a key role in British society, fostering change and leading technology innovation. From delivering the Olympics, to supporting the emergency services, to investing more into research than any other UK technology company, we take pride in everything we do - and in the people who work here.

We're now a global company operating at the forefront of the information age, employing 90,000 people in 180 countries. And we're on a mission. Guided by our core values of Personal, Simple and Brilliant our goal is to help customers, communities and businesses overcome barriers and release their potential.

So, if you're interested in the power of potential, why not join us today and release yours? You can read more here about what it's like to work at BT

How to Apply

It's easy to apply online; you just need a copy of your up-to-date CV and to follow the step-by step process. Don't worry if you need to make changes - you'll have the opportunity to review and edit your work on the final page. We look forward to receiving your application!