The CRM Assistant will support the CRM team to successfully execute all customer communications at Harrods across all channels including email, sms, push and print to help deliver against both customer and business requirements. The communications include our business as usual trading emails alongside our branded mailers. The CRM Assistant will be integral in evaluating the performance of the campaigns through Acoustic & Google Analytics reporting to identify trends and opportunities for future planning, with a focus on maximising customer engagement through relevance of messaging & helping to achieve team goals set.

You’ll be setting up and testing communications thoroughly before they are sent to our customers, a regular task carried out by the assistants in the team, which ensures the customer experience is best in class whilst liaising with the Creative team whilst testing and implementing the AB email testing plan. Along with setting up and testing campaigns, you will be responsible for creating the targeting for the campaign & campaign brief responses & planning. You’ll also provide vital technical and operational support to the CRM team in relation to campaign deployment and all associated campaign processes – to ensure campaigns are output on the correct date/time and resolve any production issues.

About us

As the world’s luxury emporium, we deliver a magical, memorable experience for customers. This makes us uniquely challenging for creative minds, to protect and grow our brand demands extraordinary composure, creativity and commerciality. Harrods’ global brand offers uniquely exciting challenges, and we nurture a supportive environment where creativity, resilience and commercial awareness make anything possible.

About you

You’ll be curious, open minded, fast learner and always interested in learning more. The role is fast paced so the candidate must be able to time manage, be adaptable to change and very skilled in multi-tasking with excellent attention detail. You’ll be a good communicator who effectively conveys information verbally and in writing to all levels of colleagues and management. You’ll be able to manage own and company expectations and manage multiple assignments and tasks. You’ll have strong proficiencies in IT and be familiar with CRM databases.

More specifically, we’re looking for someone with:

• Basic knowledge of email marketing and campaign set up
• Knowledge of Acoustic (IBM Watson Campaign Automation) or another ESP.
• Email Insights reporting/Deliverability ISP reporting/Google Analytics reporting for trade, etc.
• Excellent attention to detail specifically when testing campaigns before scheduling
• Be familiar with CRM databases and targeting
• Excel and PowerPoint knowledge.

Our promise to you

At Harrods, we pride ourselves on challenging conventional thinking and doing the seemingly impossible for customers. Share our positive approach and this will be a defining career move. You’ll gain experience across the business and have the freedom to make connections the way you want. Plus, you’ll be close to the heart of a creative team in which each week brings something new.

For our part, we’ll recognise your ideas with excellent opportunities for long-term career progress, plus a strong package. This includes generous pension and life insurance, staff discounts of up to 33% on Harrods’ products, 25 days’ holiday and your birthday off. 

Uniquely You

At Harrods we believe the personality and authenticity of our people sets us apart. We celebrate and invite applications from all cultures, backgrounds, tastes and experiences and are proud of our culture where people from all walks of life can grow and thrive. What makes you unique makes us exceptional.

If you want to know more about our people and our culture, search #TogetherHarrods on LinkedIn, Facebook or Instagram