Job Description
Our Company
Changing the world through digital experiences is what Adobe’s all about. We give everyone—from emerging artists to global brands—everything they need to design and deliver exceptional digital experiences! We’re passionate about empowering people to create beautiful and powerful images, videos, and apps, and transform how companies interact with customers across every screen.
We’re on a mission to hire the very best and are committed to creating exceptional employee experiences where everyone is respected and has access to equal opportunity. We realize that new ideas can come from everywhere in the organization, and we know the next big idea could be yours!
Do you enjoy building experiences that delight customers? If so, this position is for you! As a Web Optimization and Personalization Developer for Adobe’s Digital Experience Optimization team, you will be responsible for building and maintaining targeted experiences across multiple Creative Cloud and Document Cloud product and web surfaces. We partner cross-functionally with Product Marketing, Adobe.com, eCommerce, Engagement, and Retention teams, using data-driven recommendations to deliver relevant customer experiences. These personalized experiences will be central to our upsell and cross-sell growth strategy to deliver subscription revenue and customer lifetime value for Adobe by growing product and service value to our customers.
Key Responsibilities:
- Build and own personalized baseline campaigns end to end – launch and run marketing campaigns through Adobe’s internal experience personalization and targeting tools.
- Develop merchandising and project roadmap – planning, opportunity sizing, prioritizing, developing JIRA/Roadmunk entries, gaining regional alignment, handling conflict resolution, and driving rollout decisions with internal partners.
- Consistently deliver against the testing roadmap in partnership with Adobe.com and offshore teams to drive test set-up, analysis, and production rollouts and keep projects moving and on schedule.
- Ensure consistent end-to-end customer experiences across surfaces through detailed QA, governance processes and clear communication with internal partner teams.
- Preempt and resolve operational issues (clearing roadblocks to “get things doneâ€) and find opportunities for process improvement.
- Communicate campaign performance through regular campaign tracking.
- Partner with product managers, designers, and engineers to offer suggestions to improve customer experiences.
What you need
- BA/BS with superpowers in digital campaign creation, management or technical growth marketing.
- Attention to detail, strong analytical skills, with ability to drive decisions and experience optimization through data.
- Experience in SaaS model monetization, engagement, or retention a plus.
- The ability to wield an Excel spreadsheet with proficiency, and possess higher knowledge of business intelligence tools like Tableau preferred
- Highly organized and able to operate in a fast-paced, cross-functional, matrixed organization. Experience with program management tools like Jira preferred.
- Intellectual curiosity and a love of learning.
- Outstanding interpersonal skills, both verbal and written, at all levels.
- A positive approach to life paired with a good sense of humor and an uncanny ability to translate marketing and targeting requests into personalization campaigns.
- Cultural awareness and experience with global teams to help deliver or extend programs across many regions and languages.
Job ID: 34354