Full job description

Position Title Social Media Specialist

FTE 8.00

Compensation Type Salary

Salary Minimum $36,407.00

Benefits Supplemental Medical/Dental/Vision, Life Insurance, AD&D, Retirement, EAP, LTD

Location City Kitchener

Location Country Canada

Location Description

Applications Close Date Mar 01, 2022

Start Date Apr 04, 2022

Start Date Flexible

Term Length

Qualifications

All MCC workers are expected to exhibit a commitment to: a personal Christian faith and discipleship; active participation in a Christian church or Christian community; and nonviolent peacemaking. MCC is an equal opportunity employer, committed to employment equity. MCC values diversity and invites all qualified candidates to apply.

Required

Self-motivated and willing to take initiative while at the same time strongly collaborating with the Communications and Thrift teams

University or College level education in communications, marketing or related field or a commensurate mix of expertise and experience

2+ years of previous experience working in marketing or advertising

2+ years of social media experience

2+ years social media advertising experience

Excellent understanding of social media best practices

Excellent understanding of social media metrics

Understanding of good graphic design practices and principles

Solid computer skills

Well-organized and detail-oriented

Exceptional communication, writing and editing skills

Ability to develop, execute and manage MCCO, and Thrift social media campaigns

Strong interpersonal skills with people of all ages and backgrounds

Willing and able to work with a variety of people in a friendly way

A healthy balance of patience, humour and energy

Heart for justice, active peacemaking and global understanding

A police check will be required once hired

Must be able to legally work in Canada

A valid Ontario driver's license (G) with a clean driver's abstract

Occasional travel within the province

All employees are required to show proof that they are fully vaccinated against COVID 19, or proof of medical exemption prior to start dat

Preferred

Familiarity with MCC/MCC Ontario and MCC Thrift Shops

Knowledge of the second-hand market, retail trends and merchandising are assets

Photography and video editing skills are assets

Job Synopsis This position will be responsible for planning, implementing and monitoring social media strategy to increase MCC brand awareness, raise awareness and engagement of MCC programs and increase Thrift sales. This role is .8 FTE, or 30 hours weekly. This position will also enhance the capacity of the Ontario Thrift team and the Ontario Communications team to meet MCC's strategic goals, including increasing responsive engagement with a new generation and expanding environmental impact.

The Social Media Specialist is accountable to the MCCO Communications and Events Senior Manager and requires a high level of collaboration with the Thrift Team. Time and focus will be divided between Thrift (approximately 3 days a week) and Communications (approximately 1 day per week).

Consideration could be given to an alternative work location within southern Ontario.

MCC is a charitable organization that partners with churches and community organizations worldwide to walk with people who are disadvantaged. MCC supports activities that provide emergency assistance, reduce poverty, and promote healthy communities, sustainable living and alternatives to violence. As an internationally recognized NGO, MCC currently serves in over 50 countries, with over 600 partners, 1133 staff and 40,000 volunteers

Challenges

Key Responsibilities • Develop and execute MCC Ontario's program, donor relations and Thrift social media strategies (50% Thrift and 30% program, donor relations, HR)

• Work with Communications and Thrift to align social media strategies with MCC's 2020-2025 strategic plans, including increasing responsive engagement with youth and young adults and expanding environmental impact
• Create and administer content on all Thrift and Communications social media platforms to build an audience and grow customer, volunteer and supporter engagement
• Support marketing campaigns through social media platforms
• Assist in the development of the network marketing calendar
• Create and develop unique content to appeal to identified personas and new audiences
• Collaborate with the Marketing Specialist to create and develop social media ads
• Track and report on content and ad performance
• Continually monitor and analyze social media trends and best practices
• Ensure all material has been edited and approved for both content and accuracy
• Collaborate in the development of strategies that foster a strong link between MCC, Thrift shops and the environment
• Create positive interactions and increase brand positivity by responding to and engaging with shoppers and donors on social media when needed
• Assist in developing creative strategies to engage new communities of support for Thrift and MCC
• Additional duties as required

Other

Participate in MCCO orientations, provincial meetings, Peace Conference and Staff Development Day

Participate in a local faith community, being willing to use their gifts within this community and model nonviolent peacemaking through respectful interaction with others

Maintain a high level of integrity, reflecting Christian respect and Christ's unconditional love to those with whom you work, including colleagues, partner agencies, the homeless and marginalized

Answer inquiries about MCC from our constituency and the general public; communicate MCC's values, articulating the importance of MCC's criteria for workers, all of whom serve as representatives of the churches which support MCC

Model nonviolent peacemaking through respectful daily interactions with staff and the public

Location Description

Kitchener-Waterloo is for all intents and purposes one city, with a combined population of approximately 500,000. Located in the 'golden triangle' in southwestern Ontario, its roots have been technological and agricultural, and both continue to factor significantly in the local economy. There are a great variety of opportunities available in the areas of recreation and cultural events. Urban renewal in both downtowns is providing new ways to experience culture and leisure. K-W is also an educational centre, with two universities and one community college. There is a rich mixture of cultures, and Mennonites are a vital part of that diversity.

Challenges

Occasional travel within Ontario/Canada

Ability to work non-standard hours occasionally required, including evenings and weekends