Job Introduction

We are seeking a Senior Social Media Analyst to join our Social Analysis team, which is part of the wider Data Analysis & Product team.

This is a permanent role based in Salford.

Role Responsibility

As Senior Social Media Analyst you will be working across all divisions to help implement processes around Social Listening, Content Analysis, Influencer Marketing and support various social media teams as necessary.

The role will encompass both analytical and strategic thinking which will need to be effectively communicated with teams of varying levels, meaning strong communication skills are vital.

You will:

• Be the lead analyst and first line of contact for many analytics queries
• Consult with product teams across the business
• Analyse and present results back to the business
• Evangelise a more data-driven culture, running training, workshops and knowledge shares

The Ideal Candidate

We are looking for:

• Expertise in Social Listening and analysis systems and how to write Boolean search strings 
• Experience using one or more of the following: Khoros, Synthesio, Facebook & Instagram Insights, Twitter Analytics, CrowdTangle
• Proficiency in doing desk research and experience using Search data and analytics
• Proven ability to write insights and recommendations from complex data sets to tight deadlines, working collaboratively with multiple stakeholders
• Proven ability to write detailed and in-depth research reports detailing sources and explaining findings with data visualisation
• Ability to work flexibly with data and a willingness to respond readily to changing circumstances (i.e. Facebook algorithm changes & data availability changes) and be able to confidently convey impact of new data findings to stakeholders

If you have some but not all of these skills, we'd still love to hear from you!

Package Description

Band: D
Contract Type: Permanent
Location: Salford - MediaCity

• Flexible / hybrid working - opportunities across the business
• Excellent career progression â€“ the BBC offers great opportunities for employees to seek new challenges and work in different areas of the organisation.
• Unrivalled training and development opportunities â€“ our in-house Academy hosts a wide range of internal and external courses and certification.
• Benefits - We offer a competitive salary package, a flexible 35-hour working week for work-life balance and 26 days (1 of which is a corporation day) with the option to buy an extra 5 days, a defined pension scheme and discounted dental, health care, gym and much more.

About the Company

We don’t focus simply on what we do – we also care how we do it. Our values and the way we behave are important to us. Please make sure you’ve read about our values and behaviours in the document attached below.

Diversity matters at the BBC. We have a working environment where we value and respect every individual's unique contribution, enabling all of our employees to thrive and achieve their full potential.

We want to attract the broadest range of talented people to be part of the BBC – whether that’s to contribute to our programming or our wide range of non-production roles. The more diverse our workforce, the better able we are to respond to and reflect our audiences in all their diversity. 

We are committed to equality of opportunity and welcome applications from individuals, regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We will consider flexible working requests for all roles, unless operational requirements prevent otherwise.

Closing Date04 October, 2022