Senior marketing manager (FTC) ()

Senior marketing manager (FTC) ()

Senior marketing manager (FTC) ()

Job Overview

Location
London, England
Job Type
Full Time Job
Job ID
26033
Date Posted
1 year ago
Recruiter
Maria Konsta
Job Views
112

Job Description

Our mission is to break down the barriers of today to release the potential of tomorrow. Join us today and release yours.

There are two things that we want to share with anyone considering joining us.

Firstly, we’ve got big ambitions for our colleagues and the future of the organisation. These include our vision that inclusion and accessibility drive every conversation we have and every decision we make. We want our workforce to fully represent the communities and customers we serve, because a diverse business is a better business. We value every colleague, their diversity and the contribution that they make. When we say you’re welcome at BT, we really mean it.

Secondly, the one thing the pandemic has taught us is that a lot of current and future colleagues, where and when possible, want to embrace hybrid working. Therefore, we are introducing smart working at BT. Smart working means having the flexibility to choose, as a team, how and where you work depending on your team’s deliverables and needs; when you are at your shared core location to connect with others and when not. It may not be for every role, and, as part of the recruitment process, you’ll have the chance to discuss smart working and how it might work for the job you are applying for.

 

 

About this role

In this fixed term contract role you will be managing an innovative and dynamic team with growing investment from business 

You'll own and manage the overall strategy and performance of paid media and search channels to meet business objectives, across business segments

delivering robust always on campaigns, optimisation and ‘test & learn’ programmes

Effectively balance the budget between channels for the best business result

You'll have the following responsibilities

Accountable for delivering and shaping the search and paid media strategy with plans to help segments reach MTP targets and driving growth in traffic and sales

Reporting on performance and identifying opportunities in digital marketing. Working closely with digital and segment teams to understand weekly performance and headroom opportunities

Working closely with campaign managers to optimise and execute campaigns by ensuring the right build is set up in time for go live

Aligning media and digital performance to help translate total campaign performance to internal stakeholder, working closely with Marketing performance team

Driving lead gen demand through SME and CPS campaigns with the use of martech tools such as Driftrock 

You'll have the following skills & experience

Story-telling with data: strong skills in building the case for change, drawing on data and analytical techniques where appropriate, and communicating this to business audiences

Excellent organisational skills: planning and managing multiple campaigns across digital channels in one go, clearly able to prioritise efforts for maximum business results 

Influencing skills: adept at clearly communicating your plans with the audience’s priorities in mind, bringing people from various teams along with you to deliver to the highest standards

Stakeholder management: balance the competing demands from digital and trading teams

PowerPoint skills: effectively communicating plans and performance with stakeholders

***Fixed Term Contract***

Benefits

Discouted Broadband

Discounted mobile, TV

Free BT sport

25 days annual leave + Bank holidays

10% BT pension contribution

Family privat medical insurance

£500 (OT) in shares each year

Access to 100's of retail discounts including the BT shop

 

 

About BT

BT has a key role in British society, fostering change and leading technology innovation. From delivering the Olympics, to supporting the emergency services, to investing more into research than any other UK technology company, we take pride in everything we do - and in the people who work here.

 

We're now a global company operating at the forefront of the information age, employing 90,000 people in 180 countries. And we're on a mission. Guided by our core values of Personal, Simple and Brilliant our goal is to help customers, communities and businesses overcome barriers and release their potential.

 

So, if you're interested in the power of potential, why not join us today and release yours? You can read more here about what it's like to work at BT

How to Apply

It's easy to apply online; you just need a copy of your up-to-date CV and to follow the step-by step process. Don't worry if you need to make changes - you'll have the opportunity to review and edit your work on the final page. We look forward to receiving your application!

Job ID: 26033

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