Agile Working Options

Other Agile Working Arrangements / Open to Discussion

Job Description Summary

Take ownership of all of the data driven marketing interactions for a product area and be accountable for understanding in detail every element of the portfolio.

Job Description

At Lloyds Banking Group (LBG), we’re motivated by a clear purpose - to Help Britain both recover and prosper. And as the UK's largest digital, retail and commercial bank our colleagues are passionate about making a difference to customers and communities.

Customer Value Management (CVM) is the analytical team at the heart of the Chief Customer Office (CCO) delivering better outcomes and experiences, for customers, colleagues and our brands.

We achieve this by undertaking analytics to build deep understanding of customers’ experiences and needs through a combination of creative and strategic insight, and use this to deliver personalised interactions, optimised advertising and improved strategy.

We also maximise the value of the immense wealth of data at our disposal, and our industry leading tools to make a real difference for our customers. In so doing, we aim to deliver superior customer satisfaction and greater depth of relationships with our customers.

We have a great team culture, and we are passionate about realising the potential for all our colleagues and making this a great place to work. Our goal is to continuously improve our culture to build a collaborative, inclusive and inspiring environment where everyone in the team can develop and do their best work.

If you like solving problems, and are passionate about using data and analytics to make a difference for customers then this is the team for you.

What is the Role?

We're looking for people who are passionate about data and analytics, have the skills for problem solving and have a continuous improvement mentality.

You must be able to work collaboratively with excellent interpersonal skills and have strong attention to detail. Knowledge of SQL or a similar coding language is essential and experience using data to extract insight from large databases is a crucial element of the role. Using our data to proactively find opportunities within your portfolio to support strategic priorities and deepen the customer relationship.

An understanding of marketing and campaign management as well as experience of effectively managing stakeholders will be considered favourably. Someone that has the ability to influence stakeholders and is comfortable articulating analytical information to a broad set of stakeholders is desirable.

As part of your role, you'll:

• Develop SME knowledge about the customer data relating to one of LBG’s retail products, looking for new ways to contact customers about our products and services to meet customer needs.
• Take ownership of all of the data driven marketing interactions for a product area and be accountable for understanding in detail every element of the portfolio.
• Continuously improve our existing customer interactions portfolio, optimising and personalising to deliver best in class customer experience.
• Develop and lead a robust project plan for how we'll achieve our specific goals relating to improving levels of personalisation and delivering business value from our communications and experiences.
• Coordinate & lead colleagues within internal and external teams to deliver against agreed roadmaps, working collaboratively to develop ideas and contribute towards the strategy.
• Work and support senior leaders to communicate the developments in Interaction portfolios, producing PowerPoint packs to update on progress against the agreed plan.

Key skills & capabilities

Essential:

• Highly proficient in a coding languages such as PYTHON, R, SAS, SQL (Role primarily requires use of SQL).
• Excellent stakeholder management skills and demonstrates an ability to explain technical data concepts to non-technical audiences.
• Excellent planning and organisation skills with the ability to be autonomous over workload in order to prioritise the right initiatives to achieve maximum value.
• Works well independently as well as being comfortable collaborating as part of a large team.

Desirable

• You have experience working in a financial services and / or a marketing team.
• You have experience delivering value from insight extracted from large datasets.
• You're impact driven and eager to have a real positive impact for our customers.
• You’re as comfortable getting hands-on as taking a step back and thinking strategically.
• You’re self-motivated; you proactively identify issues and opportunities and tackle them.

Whilst the majority of the team are based in Bristol and this is our preference, we would welcome applications from the other locations where the wider team is also located. Our hybrid working model continues to evolve, and colleagues currently work a minimum of 1 day per week in the office, which will increase to 2 later in the year.

Tempted to apply?

If you’d like to be part of an inclusive, values-based culture passionate about making a difference, we’d love to hear from you. Whatever your aspiration, you can also expect excellent benefits, including performance-related bonus, private health cover, share schemes and a generous pension contribution, along with the option to choose an additional cash lump sum (4% of salary) or pick from a wide range of industry leading benefits.

We’re a function passionate about encouraging an environment of professional development and will give you opportunities to stretch. We also recognise colleagues for their contribution and performance as part of our colleague charter.

As a Group we celebrate the diversity of our people – we’re building a truly inclusive work environment where all of our colleagues have the chance to create a real difference.

And if you need any reasonable adjustment to participate in the application or interview process just let us know.

So if you have the skills and background we'd love you to come and work with us to transform the group’s next chapter into reality. What are you waiting for…

At Lloyds Banking Group, we're driven by a clear purpose; to help Britain recover. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.

We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.