A leading NZ SaaS, is expanding, and looking to add a Performance Marketing Manager to create and drive digital campaigns, own paid channels and lead generation across a busy B2B space. providing training software to clients across the Americas and Europe out of a Wellington HQ and a satellite office in Auckland, they are open to a base in those locations or a full remote setup, whichever works best for you. 

  You’ll be supported by Creative, Product and Engineering teams, as well as your marketing colleagues. Delivering to a remit that’s comfortable pushing boundaries and making an impact that punches above their weight, you’ll be both strategic, data driven and hands-on, enjoying the freedom to chase ideas and the analytics to prove they work. 

  You will be responsible for…

Ownership of paid search and display lead generation:

• Set performance marketing priorities and allocate budget between campaigns.
• Day-to-day management of Google Ads, Bing, Capterra, Facebook & Linkedin platforms.
• Run tests and try new strategies to methodically improve performance.
• Own paid media KPIs and attribution through our pipeline.  

Ownership of the marketing technology stack:

• Own the delivery of martech improvements. Systematically build, test, improve our machine.
• Work alongside Product Marketing Manager to automate the delivery of lifecycle content.
• Manage and coordinate one-off marketing campaigns, including webinars and feature launches.

Assist with search engine optimisation:

• Provide keyword research to Product Marketing Lead and our Content Experts.
• Run campaigns to get customer reviews on software comparison sites.
• Contribute to SEO strategy and plan.

  What we’re looking for

Skills & experience 

• Solid commercial experience in a hands-on digital marketing position.
• Experience managing complex performance marketing accounts, from agency or in-house.
• Deep knowledge of Google Ads, Facebook Ads and analytics tools.
• Technically strong – comfortable talking tech and driving the latest marketing tools.  

Bonus points

• Experience in a B2B / tech / SaaS company.
• Experience using martech tools: Marketo, Google Analytics, WordPress, Drift, Moz, Data Studio
• An understanding of marketing automation and B2B lifecycle marketing.
• Experience creating images and basic animations in Canva, Photoshop or similar.
• An interest in emerging technologies.
• Degree-level qualification.  

If you want to be part of a growing SaaS, delivering work with global reach, achieved with great people and a good attitude, get in touch and we’ll talk you through it.