We have a fantastic opportunity for a Marketing Strategy & Planning Partner to join the Heath and Protection marketing team.

You will partner the Individual Protection business, to understand the commercial and customer objectives and own the development of marketing strategy, putting in place programmes of marketing activity, to ensure they are delivered on time and within budget.

Duties & Responsibilities

• Lead the design of the Individual Protection strategy for both direct to consumer and Intermediary channels, aligned to the 3-year business objectives, supporting the delivery of our acquisition, retention, and growth targets
• Set clear marketing objectives, KPIs and milestones and then work closely across the business with specialist execution teams (insights, paid media, CRM, data science, SEO and content) to deliver them
• Collaborate, support and challenge to deliver excellent results
• Build and shape improvements in our capability, such as customer engagement & digital journeys that will transform the experience for the customer
• Be the principal marketing representative at key business meetings including SLTs and trading meetings representing the Customer & Marketing function
• Ensure the appropriate resource and budget is in place to deliver plans
• Support a robust risk, control, and governance culture, protecting our customers and our business

Skills & Experience required

• Excellent relationship building and influencing skills
• In-depth knowledge of Individual Protection market, customers and competitors
• Significant experience in Marketing Strategy & Execution across B2B and B2C
• Commercial acumen and application of key marketing metrics
• Understanding of the wider Aviva C&M function, and how its' different capabilities can be harnessed to support the business
• Background in the insurance industry is crucial

What will you get for this role?

• Salary of up to £75,000 depending on skills, experience and qualifications
• Generous defined contribution pension scheme
• Annual performance related bonus and pay review
• Holiday allowance of 29 days plus bank holidays and the option to buy/sell up to 5 additional days
• Up to 40% discount for some Aviva products through “My Aviva Extras” plus discounts for Friends and Family. (Some exclusions apply)
• Excellent range of flexible benefits to include a matching share save scheme

Working at Aviva

At Aviva, we’re people with a purpose. To be with you today, for a better tomorrow.

We bring this to life by ensuring managing risk is at the heart of the way we all work. We love people who do the right thing for our customers, and our colleagues. We want people who speak up, who take responsibility, and who make good decisions.

The way we do this is important too. We’re all about our people – that’s you – so we can be pretty flexible. If you want to work from home some of the time or change your hours so you can pick up your kids or care for someone in your family, we’re very open to that. In fact, we don’t advertise roles as either part or full time, because we know each person has different needs, just as each business area has different needs. So, it’s up to you to discuss working hours during your interview.

We care deeply about being inclusive and that means we encourage applications from people with diverse backgrounds and experiences. We want our employees to bring their whole self to work and that starts with you.

We interview every disabled applicant* that meets the minimum criteria for the job. Once you’ve applied, please send us a separate email stating that you have a disclosed disability, and we’ll make sure we interview you.

We’d love it if you could submit your application online. If you require an alternative method of applying, please give Tawana Chin a call on 07787 251496 or send an email to tawana.chin@aviva.com.

*As defined in The Equality Act 2010*. By ‘minimum criteria’ we mean you should provide us with evidence which demonstrates that you generally meet the level of competence required and have the qualifications, skills or experience defined as essential to perform the role.