Microsoft is on a mission to empower every person and every organisation on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create innovations that impact billions of lives around the world. You can help us to achieve our mission.​
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We are looking for a Marketing Operations Manager to join the Central Marketing Organisation (CMO).
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The Central Marketing Organisation (CMO) drives digital marketing transformation and execution in the Area. CMO delivers deep marketing capabilities and expertise to drive the Area’s growth agenda and create Microsoft fans. CMO’s data-driven marketing insights innovate go-to-market (GTM) campaigns with clear customer targeting, leveraging global customer nurture programs, digital events, social marketing-all through world-class marketing operations at scale.
CMO leverages deep functional and business expertise to deliver superior customer experiences through connected customer journeys and data driven storytelling. CMO builds strategic partnerships across Corp HQ and the Area to drive a digitally transformed, connected go-to-market. CMO models Microsoft leadership values and nurtures a diverse and inclusive team.​
The Marketing Operations Manager drives marketing operations from end to end. You work with the Experiential Lead, CMO Lead, Integrated Marketing Leads (IML) and other marketers to effectively drive and execute marketing planning, budget management, marketing operations, and compliance for optimal customer experience with strong alignment to corporate strategy and priorities.
The ideal candidate is a quick learner and rapid adopter of leading practices who is experienced in managing complex projects, budgets and resources to execute on local strategy and champion effective marketing integration to drive positive business outcomes.
Responsibilities
We’re looking for someone who is both detailed oriented and enjoys working with lots of different teams join the Microsoft as our Marketing Operations Manager. Core accountabilities include:
Overseeing marketing budget and planning. The Marketing Operation Manager drives marketing planning, budget management, and business discussions in the Area. This role engages with the Experiential Lead, CMO Lead, Integrated Marketing Leads (IML), Business Groups, Business Program Manager, Finance and other stakeholders to make strategic decisions on marketing strategy and budget plans in alignment with Microsoft’s priorities.
Programmatic marketing platforms for engagements. This role must embrace and bring expertise in marketing automation concepts. You own our ‘map’ of programmatic marketing platforms for engagement and work with the team on data and insights behind the programmatic activities to drive incremental improvements each quarter. Attend all GDC Connection calls and monthly Asia GDC calls.
Orchestrate and manage quarterly Marketing Rhythm of Connections (RoC) (quarterly marketing discussions with Corporate Headquarters team) preparation with your stakeholders while articulating opportunities and marketing impact.
M&O compliance champion. Active participation in local compliance initiatives in partnership with Corporate stakeholders (Accessibility, Privacy, Security Compliance). While driving marketing operations, you also lead compliance in our marketing executions. To deliver optimal customer experiences, you work across multiple leaders and stakeholders to address Microsoft’s global policies including Accessibility, Privacy, Security, Microsoft Branding, Cookie Compliance and Data Hygiene. As a steward of compliance, you regularly engage with Area and Corporate Headquarters stakeholders to drive compliance opportunities together.
Liaison and point of contact for Marketing Services Central (MSC) and Marketing Coordinators. This role oversees entire Marketing Operations in partnership with Marketing Service Central (MSC). You are the point of contact for MSC that provides marketing execution at scale for Microsoft. You lead standardisation in execution and operation in your Area, delivering successful customer experiences.
In addition, the successful candidate will display:
Leadership. Lead with or without title. Considered domain expert with stakeholders and valued contributor to business growth
Data Driven. Data driven marketeer, using data to support growth agenda of the business. Consistence evidence of discussion with stakeholders to influence outcomes.
New thinking. Consistently demonstrate new thinking, mapped to business audience and competitor perspective i.e. Bold, breakthrough thinking.
Flawless execution. Lead groups across org to execute flawlessly across plans and demonstrate outcomes. Consistently apply data and learnings to improve performance of plans.
Qualifications
Experiences Required: Education, Key Experiences, Skills and Knowledge:
5+ years of proven program management, budget management, understanding of compliance policy experience, strong digital marketing operations background, preferably in technology marketing. Proven track record of marketing operation/execution excellence, cross-group collaboration and contributing to team success. Experience in working at a large global multi-national a plus.
Open to candidates based in all locations across Australia and New Zealand
Innate ability to navigate a complex matrix organisation. Adept in change management helping others to plan, execute, and communicate effectively. Thrives in a fast-paced connected sales and marketing environment.
Must be aware of compelling customer experiences connected to business outcomes and embrace marketing automation concepts. Strong understanding of sales priorities and motivations and ability to help advocate for marketing in conversations with sales organisations.
Exceptional oral and written communications skills. Strong anticipatory skills in delivering marketing operations excellence. Strong maturity, presence, and track record of marketing impact and influence.
Bachelor’s degree or equivalent work experience required.
Microsoft is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.
Job ID: 39251
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