You will

Responsible for optimising the divisional media budget across media channels, supporting the brands with their media decision making and proactively developing any multi-brand or B2B media execution. To achieve this, the individual will manage a media tribe and reporting to the Digital & Innovation Director in PPD. He/she will develop an effective, professional relationship with key personnel at our media partner whilst working in a cross-functional team to influence, develop and action a fewer, bigger, better media plan.

You will be responsible of: 

o Support cross-functional collaboration, defining media activation plans by channel using customer and consumer insights.

o Oversee optimal spend of total divisional media budget, acting as a consult for brands with their media decision making.

o Ensure PPD media plans are within Golden Rule guidelines, and collaborating with CDMO, Zone & Global colleagues in analysis and action planning against this.

o Own the B2B media plan (refining audience, driving lead gen, working with brands to create an always on calendar).

o Share and learn from best practice on the country media tribe.

o Support ways of working across PPD and key media partners.

o Identify opportunities to drive media innovation (championing 1% of budget allocation).

o Implement and manage media swim lanes in appropriate channels.

o Develop divisional paid search strategy, supporting brands in optimisation

o Animate an efficient multifunctional organization internally and externally:

o Drive the hub as it’s business leader, animating peer functions: marketing, financial control and data management.

o Maintain a culture of excellence

You have

• You have

• Alongside several years experience in a media planning role and excellent leadership & communication skills, you should be confident demonstrating all of the following: 

• Proven knowledge of media strategies

• A good understanding of how activity is bought & sold across platforms

• Ability to influence stakeholders based on data driven decision making

• Ability to monitor media performance

• Operate with discipline, tenacity and attention to detail 

• Strong analytical assessment and interpretation

• Excellent teamwork skills with proven ability to collaborate across multiple disciplines to ensure brand success and ability to influence cross-functional teams

You are

• Organised: You have strong planning and organisation skills – with the ability to re-prioritise as required.

• Measured: You track the success of campaigns and initiatives so you can communicate clear performance metrics.

• Accurate: You have the ability to work to a high degree of accuracy and meet deadlines. 

• Entrepreneurial. Every day, you spot opportunities to drive growth for our brands and our customers. You are creative in overcoming challenges.

• Proactive and Open: L’Oréal is for the pioneers, which means embracing new ideas, challenges and change with positivity and a hands-on approach.

• Teams are the new heroes: There is no better feeling than being part of a successful and dynamic team, you recognise that teams are the real heroes. 

• Only Human: we all make mistakes, but you are not afraid of failure. You learn and show how the experience has helped the business learn for the future and benefitted all.

• Ambitious: You crave success and L’Oréal is the ultimate place to achieve your dreams. We will support you all the way and make sure you have the support and development in place to help you succeed. 

• You. You are real. And you’re true to yourself. We cherish and celebrate diversity so you will feel right at home whoever you are.