An opportunity for a Digital Marketing Manager working in the Marketing team has become available within the National Buying department of ALDI Stores, based in Minchinbury. This role is a full-time permanent position.

What we are looking for:

The successful candidate will have a strong background in digital marketing with a proven history of managing and driving campaigns, a strong understanding of digital media and a strong appreciation for creative ideas. They will have a passion for people management with a natural ability to create an enthusiastic team environment to meet digital marketing objectives.

Role Responsibilities:

Manage ALDI’s digital marketing channels and drive new initiatives

Manage, monitor, develop and train direct reports to achieve agreed marketing objectives

Oversee ALDI’s website content management and digital campaigns

Manage always on programs e.g., SEO, Website, EDM’s etc

Ongoing management of digital business listings i.e., google my business

Build and maintain our customer database. Enriching campaigns & optimising content through digital segments

Manage social channels and marketing content

Act as a central point of contact for both internal and external stakeholders - creative, media, digital production agencies, ALDI IT domestically and internationally, buying depart - in relation to digital marketing activities

Manage and prepare all reporting and proposals for presentations

Check all agency invoices and approve those which fall within their agreed limit

What’s in it for you:

Market leading remuneration - $133,200 - $179,300 (including super)

5 weeks annual leave

10 days a month working from home

Hands-on experience helping to build one of Australia’s strongest brands

Play a pivotal role in our national marketing team, developing and executing various digital campaigns & strategies

High levels of autonomy and responsibility

Selection Criteria:

Digital marketing professional with a minimum of 7+ years agency or client-side experience with a minimum of 3 years’ experience in People Leadership and Development

Passion and demonstrated management of owned digital channels i.e., web, app, email & social

Experience with executing paid digital campaigns that deliver results

Ability to decipher digital analytics, set KPI’s & make necessary optimisations

Proven experience in:

Web content management (technical CMS experience preferred)

Experience with content optimisation & personalisation

Preferred experience with adobe suite (AEM, target, campaign, analytics, audience manager, etc)

Customer data collection & management (1st & 3rd party data). Preferred experience with Tealium or similar tools

Search engine optimisation and online business listings management

Strong understanding of established & emerging ad platforms. i.e. Google, Facebook, tik-tok, etc.

Demonstrated ability in building and maintaining stakeholder relationships

Exceptional written and verbal communication skills

Experience using Microsoft Office suite

Ability to take initiative and problem solve

This role reports to the Director - Marketing

Please submit your resume and cover letter detailing how you meet the demonstrated capabilities required for the role.