Our mission is to break down the barriers of today to release the potential of tomorrow. Join us today and release yours.
There are two things that we want to share with anyone considering joining us.
Firstly, we’ve got big ambitions for our colleagues and the future of the organisation. These include our vision that inclusion and accessibility drive every conversation we have and every decision we make. We want our workforce to fully represent the communities and customers we serve, because a diverse business is a better business. We value every colleague, their diversity and the contribution that they make. When we say you’re welcome at BT, we really mean it.
Secondly, the one thing the pandemic has taught us is that a lot of current and future colleagues, where and when possible, want to embrace hybrid working. Therefore, we are introducing smart working at BT. Smart working means having the flexibility to choose, as a team, how and where you work depending on your team’s deliverables and needs; when you are at your shared core location to connect with others and when not. It may not be for every role, and, as part of the recruitment process, you’ll have the chance to discuss smart working and how it might work for the job you are applying for.
About this role
The UK (small and medium business) SME market is a fast-moving, high volume segment that we address with a variety of sales channels each serving a distinctive purpose. SME in this context considers 6-250 employee companies.
The commercial team for SME is responsible for setting and delivering the business plan for the segment by creating the right portfolio and the right commercial/trading plan to deliver the business and customer outcomes to win in the market and grow the business profitably.
This role provides a fantastic opportunity to leverage significant strategic base management and marketing investments by BT. This role will be responsible for ensuring that BT keeps and grows our existing connectivity customers.
You'll have the following responsibilities
Delivering financial returns through effective customer contract management and identifying opportunities to broaden scope and increase the value of customer contracts, with P&L responsibilities.
Responsible for ensuring a value focused approach to base management balancing trade-offs between short- and longer-term profitability as required.
Own the base volume and value 12-month forecasts for the budget process
Owns 12-month road map across base management for any new propositions (in conjunction with propositions team) including sign-off on list pricing and agree on launch strategy for the base
Bring together churn insight, market and customer insight, P&L objectives and overall product offering to create a compelling, customer-centric set of trading propositions to retain customers
Drive cross-sell within a base of customers to grow their RGUs, drive stickiness and grow value
Weekly trading: Working directly with Sales channels (Field and Partners), Marketing and Central commercial planning to accurately understand weekly performance, presenting clear insight on the current base performance (Churn, Regrades, ARPU etc)
Interventions: Takes insight and current trading performance to create new trading interventions in order to improve retention across BT Net. This will include creating the concept, business casing the benefits, sign off with the channels and/or marketing, approval with Finance and launching the intervention
Consistent improvement: Creating PIRs on all interventions launched after an agreed period in order to understand if business case metrics have been achieved. Responsible for recommendation on whether to stop, continue, amend interventions alongside sharing learnings with wider Trading team
GTM: Own trading strategy on all new Data Networking launches into the base
Sales interlock: Key contact for Field and Partner channels for all retention activity on Data Networking
You'll have the following skills & experience
Commercial Acumen: Experience in taking insight and trading performance to create new commercial trading interventions including creating the concept, business casing the benefits in detail
Storytelling with data: strong skills in building the case for change, data literate drawing on data and analytical techniques where appropriate, and communicating this to business audiences
Business acumen: Business and trading strategy and the drivers of organisational performance, including people drivers of performance and financial literacy (e.g. business KPIs, business cases)
Give Specialised Advice: Knowledgeable in base, retention and churn, customer value and customer lifecycle management within subscription businesses. Provides guidance and counsel on complex and unfamiliar situations and leverages other experts to develop solutions to maximise CLV and retention efficiency.
Commercial Specialist/P&L Management: Able to manage a P&L from Revenue and costs through to GM/EBITDA
Be Agile: Leads collaborative and agile ways of working through projects and programmes effectively managing changing priorities
Benefits
At BT, we entertain, educate and empower millions of people every single day. We’re a brand built on connecting people – whether that’s friends, family, businesses or communities. Working here, you’ll receive an attractive salary and a range of competitive benefits, but – more than that – you’ll be joining an ambitious organisation with a culture of togetherness, collaboration and inclusivity, that takes a genuine and proactive interest in your progress and development. Benefits of working for BT include:
Competitive salary and on-target bonus plan
World-class training and development opportunities
25 days’ annual leave (not including bank holidays)
Discounted broadband, mobile and TV packages
Car allowance (dependent on your role)
Share option and pension scheme programmes
Automatic enrolment into our ‘Sales as Profession’ community
Flexible benefits to fit around you
About BT
We have around 1.2 million customers and serve over half the FTSE 350. Our customers range from big household names, government departments and public service organisations right through to small businesses and new start-ups. We cover both the communications and IT services markets. Overall we’re focused on four main product markets: Fixed Voice; Mobility; Fibre and connectivity; networked IT services provided over the biggest UK network in both fixed and mobile communications. We also provide network IT services to corporate and public sector organisations in the Republic of Ireland.
Our Wholesale business helps communications providers (CPs) and other organisations provide fixed or mobile phone services. Our ventures provide mass-market services like directory enquiries and payphones, and enterprise services including Fleet Solutions and BT Redcare. We also offer specialist enterprise services to our Internet of Things customers.
So, if you're interested in the power of potential, why not join us today and release yours? You can read more here about what it's like to work at BT
How to Apply
It's easy to apply online; you just need a copy of your up-to-date CV and to follow the step-by step process. Don't worry if you need to make changes - you'll have the opportunity to review and edit your work on the final page. We look forward to receiving your application!
Job ID: 27877
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