BRAND & MARKETING EXECUTIVE

BRAND & MARKETING EXECUTIVE

BRAND & MARKETING EXECUTIVE

Job Overview

Location
London, England
Job Type
Permanent Job
Job ID
51435
Date Posted
1 year ago
Recruiter
Jaden James
Job Views
569

Job Description

More about the role

Here, at New Look, everything that we do is for the love of fashion.

We’ve been bringing the latest fashion to the high-street since 1969.  We’re now a global, multichannel brand offering on-trend, value-fashion for women, men and teenage girls.  Even after 50 years we’ve stayed true to our original mission of delivering fabulous products at a price our customers can afford.

It’s our colleagues today that continue our journey to create a New Look that everyone loves.

It’s our values that inspire us every day - we play to win, we are customer obsessed, we work as one and it starts with you.

We are always on the lookout for talented, passionate people to join our New Look team.

Accountabilities:

• Partner with Content & Editorial to deliver brand stories and assets across the full omnichannel marketing mix

• Work closely with customer insight, ecommerce and performance teams to deliver and measure activity using data & analytics to inform all briefs and track results

• Support local marketing initiatives in partnership with Marketing Ops and Retail

• Coordinate regular reviews to optimise future activity in partnership with Marketing Ops

• Track and manage (POs) monthly budgets for brand media and partnership activity

• Monitor and track the competitor and broader retail landscape

• Suggest rich reactive opportunities to respond to customers and non-customers to drive brand fame and recognition

Responsibilities: 

• Brand guardian for New Look across all customer touchpoints

• Deliver brand & marketing activity in line with the critical path process in partnership with stakeholders across the business

• Deliver inspiring, insight-led concept briefs and support the channel briefing process through the creative studio to land impactful on-brand activity across the customer journey

• Support category marketing plans with a focus on 915 and menswear departments

• Support marketing plans to support our ‘New Look Kind’ CSR proposition

• Support seasonal insight-driven brand & product marketing plans on time to meet cross-functional objectives in partnership with Marketing Ops

• Build relationships with Buying, Merchandising & Design teams to drive brand & marketing activity that delivers against key commercial product objectives

Skills and Education

Minimum level of education or qualifications

• Bachelor-level degree (ideally in the fields of brand, marketing, media or digital)

• Retail experience a plus

Essential skills/knowledge

• Demonstrated knowledge and experience in digital retail and media

• Acute creative acumen and flair

• Proven understanding of the omnichannel marketing mix

• Insight driven and commercially aware

• Strong visual and verbal communication

Desirable Skills/knowledge

• Content production

Behavioural Skills

At New Look, we live by our values, Think Customer, Be Brave, Act with Pace, Take Responsibility and Keep it Simple.  We believe that our values are crucial to our success.

You will:

• Have unapologetic passion for multi-channel fashion retail

• Have relentless determination and natural propensity for a ‘think outside the box’ approach to deliver exceptional market-leading brand & marketing activity

• Be a proactive self-starter and problem solver, with demonstrated experience in multitasking and project management

• Have a calm and considered approach with the ability to make decisions under pressure

• Have proven ability to communicate and collaborate cross multi-functions and levels

• Be an assiduous planner with a tireless eye for detail

Why New Look?

The amazing people, the love of fashion, the 4pm Friday finishes – there are so many reasons to love working at New Look.

We offer training to support you and your career progression, so that you can be at your absolute best.

You’ll also receive these amazing benefits:

• 40% staff discount

• Monthly 25% off  privilege vouchers for family and friends to enjoy

• Quarterly sample sales

• Season ticket loans

We’re sure that you’re as excited as us to get back to some level of normality soon. While we’ve always championed our smarter working policy, COVID has changed the way we work remotely. We’re dreaming of those days where we’re able to meet and collaborate in the office again and when we do, we expect to maintain a flexible approach, balancing time between home and office. This is always role dependant so worth covering off in any conversations you have throughout the process.

Apply now to find out more.

Job ID: 51435

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